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Dr. Rich Lichti, MD

Concierge Family Medicine physician, Rocklin, CA

Placer Private Physicians
5.0 (10 reviews)

Dr. Rich Lichti, MD is a Concierge Family Medicine physician at Placer Private Physicians Inc. in Rocklin, California.

6960 Destiny Drive, Ste. 100, Rocklin, CA 95677
At a glance
Practice model
Membership, does not bill insurance
Membership, ages 20-55
$165.25 per month

Facts on this page last checked October 2026. How we check doctors

About Dr. Lichti

Dr. Lichti attended medical school at Creighton University in Omaha and trained in Family Medicine at Creighton University Medical Center. He then completed a one-year Sports Medicine fellowship in San Jose. He moved his practice to a direct care model to spend more time with patients, citing insurance bureaucracy and rising patient volume.

Placer Private Physicians is a membership-based practice offering family and sports medicine. Its doctors accept only around 300 patients each, compared with about 3,000 per physician in most traditional practices.

Membership and fees

Monthly membership at Placer Private Physicians Inc. is $82.50 for ages 0-19.

The monthly rate for ages 0-19 is $27.50 when a parent holds a membership.

Monthly membership is $165.25 for ages 20-55.

Monthly membership is $215 for ages 56 and over.

Membership covers primary care, sports medicine, concierge benefits, nutrition and life coaching, and in-office visits and telemedicine. In-office labs and procedures are included at no extra cost.

Education and credentials

Degree
MD
Medical school
Creighton University, Omaha
Residency
Family Medicine, Creighton University Medical Center
Fellowship
Sports Medicine (one year), San Jose
NPI
1912915778

Location

6960 Destiny Drive, Ste. 100, Rocklin, CA 95677
Placer Private Physicians practice page
Directions

Patient reviews

5.0
10 reviews
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Write a review
Rated 5 out of 5

"Explains the reasoning behind each diagnosis in a friendly way."

FMDD UserMar 2025
Rated 5 out of 5

"Treats every patient with the utmost respect and care."

FMDD UserMar 2025
Rated 5 out of 5

"Provides detailed explanations that make treatment less overwhelming."

FMDD UserFeb 2025
Rated 5 out of 5

"Helps patients understand how medicine works for their condition."

FMDD UserJan 2025

Questions patients ask

Does Dr. Lichti take insurance, or offer a membership?

Placer Private Physicians Inc. is a membership-based medical practice. The practice does not bill insurance.

How much does a membership at Placer Private Physicians cost?

Monthly membership is $82.50 for ages 0-19, or $27.50 for ages 0-19 when a parent holds a membership. It is $165.25 a month for ages 20-55 and $215 a month for ages 56 and over.

Where did Dr. Lichti train?

Dr. Lichti attended medical school at Creighton University in Omaha. He trained in Family Medicine at Creighton University Medical Center and completed a one-year Sports Medicine fellowship in San Jose.

Does Dr. Lichti offer telehealth?

Placer Private Physicians offers telemedicine visits as part of membership.

Where is Dr. Lichti's office?

Dr. Lichti practices at Placer Private Physicians Inc. in Rocklin, California.

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