FindMyDirectDoctor › Advertising policy

Advertising policy

Last updated November 2026

FindMyDirectDoctor is free for patients to use. This page explains how we make money and how we keep paid content separate from everything else.

How we make money

  • Sponsored listings, where a doctor or practice pays to be shown in a set place.
  • Advertisements from companies that offer health-related products or services.
  • FindMyDirectDoctor's own online care services, such as our weight-loss program, which is provided through licensed clinical partners.
  • Fees that some doctors choose to pay to receive patient inquiries.

How paid content is labeled

  • Paid placements in our doctor listings are labeled "Sponsored" so you can tell them apart from regular results.
  • Links in company ads are marked as paid links for search engines, as Google and Bing ask.
  • Medical care in our weight-loss program is provided by OpenLoop Healthcare Partners, PC and its affiliated professional corporations, as our website footer explains.

What money can never change

  • The checked facts on a doctor's page.
  • Patient reviews, which follow our review policy.
  • Our health articles, which follow our editorial policy.
  • Whether a doctor is listed. Claiming a profile is free and never requires a link back to us or a payment.

Questions about advertising can be sent through our contact page.