Dr. Joseph Rotella, MD
DPC Family Medicine physician, Scottsdale, AZ
Direct HealthcareDr. Rotella is the founder and personal physician at Direct Healthcare, a direct primary care practice in Scottsdale, Arizona.
Facts on this page last checked October 2026. How we check doctors
About Dr. Rotella
Dr. Rotella is the founder and personal physician at Direct Healthcare in Scottsdale, Arizona. He opened an independent insurance-based medical practice before moving to direct primary care. He was a guest on a podcast episode titled "Reducing Insurance Claims, Enhancing Patient Trust".
Membership and fees
Direct Healthcare does not accept or bill insurance.
The membership is $87 a month for ages 18 and older and includes personal physician office, telehealth, phone, text and email access, with no surprise billing and no copay.
Licenses and credentials
Hospital and practice affiliations
Location
Recognition and research
Media and books
Patient reviews
Questions patients ask
Does Dr. Rotella take insurance, or offer a membership?
Direct Healthcare does not accept or bill insurance and runs on a membership.
How much does a membership at Direct Healthcare cost?
The membership is $87 a month for ages 18 and older. It includes personal physician office, telehealth, phone, text and email access, with no surprise billing and no copay.
Where is Dr. Rotella's office?
Dr. Rotella is the founder of Direct Healthcare in Scottsdale, Arizona.
Does Dr. Rotella offer telehealth?
Direct Healthcare offers care by televisit as well as in the office.
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